Lore is an independent fashion brand founded by architect Elif Su Demirkol.
With a background in architecture and a long-standing interest in fashion, Elif approaches clothing through form, proportion and material. Lore explores sculptural silhouettes, experimental cuts, and the relationship between different fabrics and patterns. Her fashion research throughout her architectural education played an important role in shaping her eye and personal taste.
Lore is a girls’ brand, created around the idea of making clothes that become part of everyday life. Pieces to wear on ordinary days, for spontaneous plans, or whenever you feel like dressing up. Clothes that leave room for each girl to make them her own.
Designed in Istanbul and produced in Türkiye using carefully selected Turkish fabrics, Lore works on a small scale. Each piece is crafted with care and produced in limited numbers.
Lore is for the girls who carry a little something of their own.
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She has lore